Samsung has refused to introduce new features into its smartphones due to competition with Apple. About this report Korean version of The Elec.
Sources say that the IT giant from South Korea has planned to significantly improve the new Galaxy S26 smartphone compared to its predecessors. At the same time, the company will slightly increase the price of the device. However, because Apple did not change the price of the new iPhone, Samsung refused to upgrade.
For example, media journalists note that the basic Galaxy S26 will receive most of the same characteristics as the Galaxy S25. The smartphone will differ only in the battery increased from 4000 to 4300 milliamp-hours and some new details in the firmware. Experts insist that Samsung will actually make its smartphones worse to maintain profits.
At the same time, the high-end smartphone Galaxy S26 Ultra will not receive a major update. This device will likely launch with the same camera set as the Galaxy S22 that will appear in 2022.
Samsung is expected to launch the new smartphone lineup in February. The lineup will include the Galaxy S26, S26+ and S26 Ultra models.
Previously, 9to5Google journalists said that Samsung has adjusted the Liquid Glass design that appears in iOS 26 in 2025. They came to this conclusion after studying One UI 8.5 software.
